Meyers Thoughts
Hello and welcome to the Meyers blog! We’re always working to be at the forefront of knowledge and innovation in our industry. And this blog is our way of sharing this information in hopes it’ll help you create a more beautiful and sustainable world. Be sure to check back often as we’re always adding new and unique insights from our team of experts. We’re excited to share our learnings with you!
Folding Cartons | Infographics | Labels |RFID | Sustainability
Digital vs. Flexo: Which Product Label Printing Method Is Better?
Learn how digital and flexo printing stack up against each other in label manufacturing to help you choose.
6 Insightful Packaging and Printing Stats You Need to Know in 2021
Retail packaging matters when building your brand. What consumers see before buying a product has an impact in their purchasing decisions.
6 Ways to Use Product Packaging as a Marketing Tool
Here are the best practices to maximize the potential of retail packaging as a marketing tool.
The Meyers Blog, Rebooted
Meyers is in business to help brand owners meet this First Moment of Truth challenge. The retail environment is more competitive than ever.
An environment of excellence
Nobody’s perfect, but at Meyers that doesn’t stop us from pursuing perfection every day, with every project.
Always learning: Make due diligence work for you
Exploring a potential business acquisition is a bit like searching for a new house. You spend time evaluating your options and looking for something that fits your needs.
A tradition of excellence
Excellence is the goal of everything we do at Meyers, and it’s always rewarding to receive confirmation that our efforts are paying off.
Get smart about automation
Intelligent automation increases speed, but it should also improve consistency. Machines don’t get tired and they don’t lose focus.
In celebration of zero
Zero gets a bad rap. It’s nothing. It’s a shutout. It’s the short end of the stick whenever some movie bully suggests the object of their attention “drop the zero and get with the hero.”
Shopping for tomorrow: Visions of shopper marketing’s future
Shopper marketing continues to evolve as a discipline. We’re developing new tools, new technologies, and new talent to power our future. But what does that future hold? And what skills will we need to compete successfully?
Loyalty is a two-way street
Loyalty is a two-way street… Customers will share personal data as long as the process is simple and the rewards are worth it.
No wasted effort: How to capitalize on an acquisition that doesn’t work
Tell me if you’ve had this experience: You’re on a shopping trip and find a shirt you absolutely love. It’s the perfect color. It’s stylish. Everything about it speaks to you. It just doesn’t fit quite right.
Like peanut butter and jelly, graphics and structure are better together
People sometimes ask us whether it’s more important to invest in graphics or structure when they’re planning a new package or in-store display. Our answer – the short version, anyway – is, “yes.”
At Labelexpo, flexo and flexibility take center stage
Visiting Labelexpo Americas is always invigorating. This year’s event attracted more than 16,000 visitors from 86 countries.
Don’t settle for ‘the way it’s always been done’
When people say they’re in the groove, they mean it as a positive. They’ve found a way of doing things that works, so they keep at it. But even the best grooves, if you stay in them long enough, can start to look a lot like a rut.
Need to build trust? Just keep paddling
I want to talk for a minute about trust. Trust and ducks. I swear it will all make sense.
With 5S, Meyers streamlines workflow
Many areas of the operation have gone through 5S improvements with an eye toward taking a good workflow and making it great.
As retail changes, find ways to stand out
Shoppers don’t shop the way they used to. They buy more online, and when they go to the store, they expect more from the experience.